OUR VISION & MISSION
VISION
To foster the Bodybuilding & Fitness sector in the UAE par excellence and global standards by presiding as the bonafide source of information, administration and regulation for affiliated entities and events.
MISSION
- Promote, protect and empower member athletes and coaches to enable the attainment of their goals and objectives.
- Propagate authentic information and advanced knowledge surrounding the Bodybuilding & Fitness industry.
- Inculcate ethical and clean bodybuilding codes and practices.
- Grow to emerge as the most reliable and preferred entity responsible for organizing international bodybuilding and fitness sports & events.
- Contribute to strengthening the purpose of global bodybuilding federations in amplifying the foothold of bodybuilding and fitness sports worldwide.
